Kick‑start your Cereals experience with expert insight!
With the OSR Reboot driving the oilseed rape conversation over the past two years, momentum is clearly building. Last season’s favourable growing conditions have also encouraged many growers back into the crop.
Now is the time to build on that progress - and this year’s Cereals event provides the perfect opportunity to do just that.
EXPERT INSIGHT
Head of Technical at Limagrain, Liam Wilkinson kicks things off by providing his expert insight as he unpacks the realities of managing oilseed rape in today’s changing landscape.
Liam’s technical knowledge is second to none, and his session will offer practical, field‑driven advice on how growers can maximise OSR performance.
Join us at 10.15am on both days of the event to hear from Liam.
As part of the session, James Warner will provide a concise update on the OSR Reboot, sharing how the initiative is supporting growers as the crop continues to evolve.
SEE POLLINATOR MONITORING IN ACTION
Come and explore the latest Agrisound pollinator monitoring technology and learn about our brand‑new ADOPT‑funded project investigating the correlation between pollinator activity and oilseed rape yields.
The project has just begun, and visitors will have the unique opportunity to view the technology up close and discuss how this groundbreaking work could influence OSR management and future crop performance.
CELEBRATING 60 YEARS OF UNITED OILSEEDS
This year marks the 60th anniversary of the United Oilseeds farmer‑owned, farmer‑led cooperative. Join us on stand as we celebrate six decades of supporting our members, championing UK crops, and delivering value back to farms across the country. Members are requested to bring a copy of their share certificate to receive a small gift in recognition of their membership.
SUNFLOWERS: THE SUNSHINE CROP ON THE RISE
We’ll also be showcasing a selection of sunflower varieties as interest in this bright and versatile break crop continues to grow.
United Oilseeds proudly operates the UKs only dedicated sunflower marketing pool, giving growers a market-secure route into this exciting crop. If you’re considering diversifying or exploring new rotational options, our team will be on hand to discuss opportunities and answer questions.
A WARM WELCOME FOR OUR FARMER MEMBERS
For our valued members, we’re delighted to host the fantastic team from Food Lovers Delight, who’ll be serving up hearty breakfast bacon rolls, stacked burgers and delicious wraps throughout the event. Always a favourite—and a great reason to drop by!
We look forward to welcoming you at Diddly Squat Farm on the 10th and 11th of June.